Tweet Cute by Emma Lord
Standalone
YA Contemporary Romance
January 21, 2020
About the Book:
Meet Pepper, swim team captain, chronic overachiever, and all-around perfectionist. Her family may be falling apart, but their massive fast-food chain is booming ― mainly thanks to Pepper, who is barely managing to juggle real life while secretly running Big League Burger’s massive Twitter account.
Enter Jack, class clown and constant thorn in Pepper’s side. When he isn’t trying to duck out of his obscenely popular twin’s shadow, he’s busy working in his family’s deli. His relationship with the business that holds his future might be love/hate, but when Big League Burger steals his grandma’s iconic grilled cheese recipe, he’ll do whatever it takes to take them down, one tweet at a time.
All’s fair in love and cheese ― that is, until Pepper and Jack’s spat turns into a viral Twitter war. Little do they know, while they’re publicly duking it out with snarky memes and retweet battles, they’re also falling for each other in real life ― on an anonymous chat app Jack built.
As their relationship deepens and their online shenanigans escalate ― people on the internet are shipping them?? ― their battle gets more and more personal, until even these two rivals can’t ignore they were destined for the most unexpected, awkward, all-the-feels romance that neither of them expected.

Tweet Cute was a last minute request for me. I kind of remember reading the synopsis a while ago and thinking it was cute, but I didn’t request an ARC until I read Angie’s Review. She made me want to read this book!
I’ve long been a fan of romance that develops over texts or emails. There’s something about true love unseen that gets to me. Too often, especially lately for some reason, I feel like the romance genre is too hung up on immediate physical attraction. It’s alright at first, but if the characters don’t eventually stop focusing on looks and delve deeper I usually lose interest.
This is why e-romance is my jam!
Tweet Cute has all of that, but even better the main characters know each other. They also don’t hate each other. The “thorn in Pepper’s side” quote in the synopsis is true, but it’s not overblown or the be-all end-all hatred. They’re two kids who go to school together, and yeah they may razz each other, but generally they’re friendly. It was nice. A breath of fresh air.
Also, let’s put a tally mark in the plus column for girl power friendship! There’s a part of me, maybe 40%, who was more invested in the developing friendship between Pepper and Pooja than I was in PepperJack.
It’s not that Pepper and Pooja outshown the romance, it’s that we get strong female friendship in romance. Girls are catty, trust me; I have a teenage daughter with friends. But, they can also be supportive and strong, and kickass. Pooja and Pepper were supportive and strong, and kickass.

This was my first read by Emma Lord, but it’s not going to be my last. I foresee a burgeoning friendship between the two of us she’ll never be aware of.
Such is the life of a reader.
Thank you to NetGalley and St. Martin’s Press for providing a free ARC in exchange for an honest review.
I didn’t even realise there’d be strong female friendships in this… I’ve been so keen to read the romance, oops. Great to hear! I’m excited to read it.
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I didn’t know either, until my friends review pointed out the friendships. The friendship is what really stood out for me.
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This really was a great book. I’m glad you enjoyed it, too. There’s a certain amount of pressure when someone picks up a book on your recommendation! LOL
I liked the girl power, too, because it was presented in a ‘uniting girls’ kind of way instead of the standard ‘girls vs. boys’ drama.
Great review. 🙂
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Exactly! The developing friendship between Pepper and Pooja stood alone. It had nothing to do with boys. It was their own story, and I loved it.
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